
You’ve heard the argument that cinema is on the wane. It’s one that has been around for many years, though has picked up steam again in the age of streaming and pandemics when attendance has seen drop-offs.
One filmmaker whose films defy that logic is Christopher Nolan. Out promoting “The Odyssey” and chatting with BBC News, he says the media has claimed cinema is dying for decades, but it simply isn’t true.
What is happening rather is a shift as younger generations have come out for young filmmakers offering new material:
“I think there are a lot of different ways to interest people in coming to the movies. This summer you’ve seen movies like ‘Backrooms’ and ‘Obsession’ that are made by young filmmakers connecting with their audience. Our biggest segment of people who come to the movies are young people, and it always has been.”
Both “Backrooms” and “Obsession” have drawn major Gen Z audiences, resulting in two of the most profitable movies in recent times with $360 million and $400 million global grosses, respectively. “Obsession” hit digital the other day while “Backrooms” is set to hit digital streaming on July 13th.
Nolan’s “The Odyssey” opens in cinemas everywhere next Friday.
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