By In the wake of the success of “Barbie” at the box-office this year, it came as no shock that toy company manufacturer Mattel was already looking to further film adaptations of its products.
At last report earlier this year, at least fourteen works based on their properties were already in active development. However a new talk with producer Robbie Brenner at THR suggests they may not all be straight adaptations.
Instead, she says the company is considering potential crossovers of its properties:
“There’s so much crossover potential. Certainly Barbie can live with Hot Wheels and Matchbox and Major Matt Mason.”
She then spoke about how one idea involves the Mattel offices themselves where rare Barbies designed by the likes of Jean-Michel Basquiat and Andy Warhol are on display:
“The other day someone came to visit, and we were giving them a tour and we were showing them the Basquiat upstairs and the Warhol. It happened to have been Halloween, so all of the kids were trick-or-treating [in offices] and in costumes. I thought to myself, this is a setup for a movie, a kid’s heist film where they steal the Basquiat and Warhol. That’s a good Mattel movie.”
As for the success of “Barbie” and the chances of a sequel, she says:
“When you have something that’s successful, how can you not talk about the sequel or what that is? But everybody is just reveling in the moment here now and enjoying this ride that just keeps going…
Barbie is a unicorn. It’s like nothing I’ve ever seen before; nothing that most people have been a part of. But the only thing that I can do is to just focus on each project, individually.”
Projects on the way from Mattel include a “Polly Pocket” film by Lena Dunham, a “Hot Wheels” film from J.J. Abrams’ Bad Robot Productions, even an “A24-type film” about Barney the Dinosaur.
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