By Disney+ has reported that the recent 28-minute “Bluey” special episode “The Sign” has drawn 10.4 million views globally in its first seven days of availability.
The episode first became available on Disney+ on April 14th and a view here is defined as total stream time divided by runtime.
It marks biggest “Bluey” episode premiere ever on Disney+ and the most-viewed Disney Junior episode premiere to date.
The special drew plenty of critical acclaim for its storyline centering on the Heeler family possibly selling their home and moving to another city.
No viewership data is currently available for the surprise episode, which dropped on April 21st, as it’s too early for numbers there.
“Bluey” has been a smash hit on streaming, the show was the second most-streamed TV series in 2023 according to the Nielsen, with 43.9 billion minutes viewed in the United States.
Bluey’s full, 150-episode library draws an average of 1.19 billion minutes of viewing per week in just the United States.
Source: Variety
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